In today’s dynamic business environment, effective leadership development is critical for driving organizational success. This session explores the design and implementation of a leadership development program that has helped prepare the next generation of leaders with Lyra’s portfolio. We’ll highlight case studies from Lyra Technology Group and several operating companies, where leaders have adapted the content and approach for middle management. Join us to discover actionable strategies for fostering leadership at all levels.

Join us for a deep dive into the essential strategies for developing top-tier sales talent. We will explore the key attributes that distinguish high-producing salespeople and provide actionable insights into the recruitment process to ensure you hire candidates who will deliver results beyond the interview.

This session will cover:

• Identifying Top Performers: Learn the characteristics and skills to look for when hiring sales professionals who can thrive in the MSP environment.

• Effective Onboarding and Training: Discover best practices for onboarding new sales team members and equipping them with the tools and knowledge they need to succeed.

• Motivating, Compensating, and Retaining Talent: Explore strategies for creating a supportive and motivating work environment that fosters long-term success and loyalty.

• Protecting Your Investment: Understand how to measure performance effectively and implement safeguards to maximize your investment in sales talent.

Whether you're considering hiring a Hunter for the very first time, struggling with high turnover or looking to enhance the performance of your existing sales team, this session will equip you with the insights and tools needed to build a sales force that consistently meets and exceeds targets.

This insightful session explores the profound impact of mindfulness in building resilience for IT support teams. It highlights the benefits of integrating mindfulness practices into the daily operations emphasizing how it can reduce stress, enhance mental acuity, and cultivate a positive workplace atmosphere. Not only will it boost the well-being of team members but will also elevate the standard of customer service delivery with a more mindful, efficient, and customer-centric IT support team. The session will showcase practical mindfulness techniques, and you will hear how other businesses have implemented these practices, showcasing their effectiveness.

In today's fast-paced business environment, the terms productivity and profitability are often used interchangeably. However, being highly productive doesn't necessarily equate to financial success. Too many times we manage our organizations with subjectivity and suffer from recency bias to make decisions. Our teams may be working in different directions and not aligned with the company goals. In this session you will learn why you should define your Most Important Numbers and how to balance productivity and profitability to drive your organization towards long-term success. 

Scaling MSPs requires the right talent at all levels, starting with a strong leadership team. Finding the right leaders for the right roles is often easier said than done. Drawing on insights from three decades of experience in scaling MSPs, this session provides practical and actionable advice and tools for founders and operators. Join us to explore where to find exceptional candidates, what qualities to prioritize, and how to conduct bi-directional interviews that reveal true leadership potential. We’ll share proven techniques, highlight common hiring mistakes, and discuss overlooked critical success factors like the candidate experience. This session is designed to equip you with practical knowledge and tools to incorporate into your go-forward playbook as you propel your MSP to new heights.

In this session, Jimmy Hatzell, CEO and Co-Founder of Hatz AI, will address the critical challenge of aligning AI incentives within organizations. He will explore the importance of balancing efficiency gains with employee buy-in and discuss strategies for building trust with stakeholders through transparent AI practices. Jimmy will emphasize the need to align AI adoption with business growth objectives and highlight approaches for creating a shared vision and mission around AI implementation.

Attendees will gain insights into creating a shared vision for AI adoption that aligns with business growth objectives. Jimmy will share practical approaches for getting both staff and customers on board with AI initiatives, emphasizing the importance of incentive alignment in driving successful implementation. This session is designed for business leaders and decision-makers looking to navigate the complexities of AI adoption in their organizations.

In this session we will pick up where we left off during the main stage presentation and dig further into how to effectively hire a salesperson (or team) that does not make you angry within a month of hiring them. We will also dive deep into what is the appropriate compensation plan that is fair for the organization and them, and how incenting the correct behavior with compensation will make all the difference in the result. This will be an interactive conversation, so bring your thoughts, ideas, successes, and failures with you. 

In this session, discover how to bridge the gap between your sales and marketing teams to drive success. Many MSPs struggle with the question: Is marketing more important, or is selling? Without a cohesive marketing plan that the sales team can easily follow, you risk staying in the "frenemy" zone. We'll share proven tactics to align your teams, build a comprehensive digital program, and transform marketing wins into closed deals.

Key Takeaways:

• Aligning Sales and Marketing: Learn how to create a unified strategy that ensures both teams work seamlessly together, enhancing overall effectiveness.
• Building a Digital Program: Get insights into the tactics used to develop a complete digital marketing program that supports sales efforts and drives growth.
• Turning Wins into Deals: Understand the steps to convert marketing successes into tangible sales, ensuring that your efforts lead to increased revenue.

Think onboarding and orientation are the same thing? Think again! In this eye-opening session, we’ll break down the crucial differences between just showing your new hires the coffee machine and actually setting them up for success. Spoiler: It’s not about how many forms they fill out on Day 1. Join us as we explore why thoughtful onboarding is the key to building a motivated, engaged, and loyal team. With a dash of humor and plenty of practical tips, we’ll show you how to turn the first days and weeks of employment into an experience that gets new employees excited—and keeps them around for the long haul. Don’t just orient—onboard like a pro!